Being an Instagram influencer is mainly about capturing the perfect shot. That being said, a major marketing brand got the best and the most original ideas: to create an Instagram-worthy penthouse apartment to make sure that the perfect shot isn’t that hard to get.
Village Marketing, an all-female creative agency, was the genius behind it all when they realized that its clients (mainly influencers) were finding it hard to take picture-perfect photos due to lack of appealing backdrop. So, they decided to rent and decor an apartment in Manhattan for Instagram influencers to pose and show off products in only.
According to Village Marketing’s founder, the apartment is like “gold” for Instagram influencers, as they can have a place that actually looks like a real home to shoot lifestyle home moments in.
This desirable penthouse couldn’t have a better location – right in Manhattan’s SoHo neighborhood. It is 2,400 sq ft and costs $15,000 a month to rent. It also features millennial pink, as well as other Instagrammable decor from Wayfair, an online furniture company, which designed the space.
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Branded #VillageStudio, the penthouse apartment has already been booked by Instagram influencers who are eager to pose on the pink couch or in the large marble bathroom – where beauty products are most-often promoted.
The most popular room in the apartment so far seems to be the bedroom – thanks to its remarkable wallpaper and fluffy, aesthetically-pleasing bed. It has loads of pillows which allow Instagram influencers to work with them a thousand different ways. A serving tray with shiny equipment has already appeared in quite a few breakfast-in-bed photographs. Another widespread prop is the framed poster that claims “The Future is Female.”
The roof couldn’t be an exception in this penthouse. It is complete with city views and outdoor furniture.
Although the space has only been open since August, it has already been booked several times and featured in a number of Instagram influencers‘ posts, receiving thousands and thousands of likes.
Have you already seen this penthouse in your Instagram feed? Stay tunned for more!